Packaging Design · Visakhapatnam, India

Twenty-five years
of tradition.
Packaged to match.

Gruha Priya Traditional Foods — a complete packaging system for their 25th anniversary.

Packaging Design
Print Design
Telugu typography
Gift Packaging

A 25-year-old Vizag sweet shop. A brand
that finally looks the part.

Gruha Priya Traditional Foods is one of Vizag's most trusted names for sweets, savoury snacks, and pickles. Twenty-five years of loyal customers — built entirely on the quality of what's inside the packet.

For the anniversary, we designed a complete system — two pouch variants, a gift box, and a back panel. One identity across every format.

The work

Kraft Pouch

Everyday retail.

Beige/kraft finish. Kolam-inspired borders. Line-art mascot in brand maroon. Telugu script. Oval product window. Designed to read premium without being loud about it.

  • Stand-up pouch · 250g
  • Kolam geometric border — top and bottom
  • Line-art mascot · Telugu script logotype
  • 25th anniversary badge integrated

Gift Box

Same Illustration. Bigger Stage

White and golden yellow. Full-colour illustrated mascots. The back panel carries the product window, a cross-sell grid, and FSSAI compliance — structured without losing brand character.

  • Yellow and white, Chevron background
  • Illustration scaled to box format
  • English brand name on side panel
  • Anniversary badge, Vegetarian certification

Got a product that deserves
better packaging?

We design packaging that earns its shelf space.